fl444 Privacy Policy – Your Data, Your Rights

We are transparent about what data we collect, why we collect it, and how it is kept secure. Your privacy matters to us.

Last updated: January 2026

This Privacy Policy explains how fl444 ("we", "us", "our", "the Platform") collects, uses, stores, shares and protects the personal information of users ("you", "your") who access or use the fl444 website and related services available at fl444.app. By creating an account or using the Platform in any way, you acknowledge that you have read and understood this Privacy Policy and consent to the data practices described herein.

This Policy applies to all personal data we collect through the Platform, including data provided during registration, during gameplay, through payment transactions, and through your interactions with our customer support team. We encourage you to review this Policy periodically, as we may update it from time to time. The date of the most recent revision is shown at the top of this page.

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SSL Encrypted

All data in transit is protected by 256-bit SSL encryption at all times.

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No Data Sales

We never sell your personal data to third parties for marketing purposes.

Your Control

You may access, correct or request deletion of your data at any time via support.

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Data Deletion

Account closure requests include deletion of personal data subject to legal retention obligations.


1. Data Controller

Section 1.1

Who Is Responsible for Your Data

fl444 is the data controller for all personal information collected through the Platform. As data controller, fl444 determines the purposes for which and the manner in which personal data is processed. If you have any questions about how your data is handled, you may contact our support team at any time via live chat or by email at [email protected]. fl444 operates exclusively as an online gaming platform serving players in Bangladesh and any other jurisdiction where use of the Platform is not prohibited by applicable local law.


2. Information We Collect

Section 2.1

Information You Provide Directly

When you register an account, make a deposit or withdrawal, contact our support team, or participate in promotions, you may provide us with the following categories of personal data:

  • Identity data: full name, date of birth, gender, nationality and a copy of a government-issued identity document (for KYC verification).
  • Contact data: mobile phone number, email address and residential address (city, district and division within Bangladesh).
  • Financial data: payment method details (such as bKash wallet number or Nagad account number), transaction history, deposit and withdrawal amounts denominated in BDT.
  • Account data: username, encrypted password, account preferences, self-set deposit limits, and responsible gaming tool selections.
  • Communications data: the content of live chat transcripts, emails, and any other messages you send to our support team.
Section 2.2

Information Collected Automatically

When you access or use the Platform, we automatically collect certain technical and usage data, including:

  • Device and technical data: IP address, device type, operating system, browser type and version, and mobile network operator.
  • Usage data: pages visited, games played, betting activity, session start and end times (in Bangladesh Standard Time, UTC+6), and features accessed within the Platform.
  • Cookie and tracking data: session cookies, persistent cookies, and similar tracking technologies as further described in Section 5 of this Policy.

3. How We Use Your Information

Section 3.1

Purposes of Processing

fl444 uses the personal data we collect for the following purposes, each of which is supported by a lawful basis for processing:

  • Account management: to create and maintain your fl444 account, verify your identity (KYC), process your deposits and withdrawals, and fulfil our contractual obligations to you as a registered player.
  • Regulatory compliance: to comply with anti-money laundering (AML) obligations, fraud prevention requirements, age verification requirements, and any applicable legal or regulatory obligations.
  • Customer support: to respond to your enquiries, resolve disputes, process complaints and provide technical assistance related to your account or any game on the Platform.
  • Responsible gaming: to monitor gameplay activity, enforce self-imposed limits, identify potentially problematic gambling patterns, and make responsible gaming tools available to you within your account settings.
  • Platform improvement: to analyse aggregated and anonymised usage data in order to improve game selection, site performance, navigation and the overall user experience on fl444.
  • Marketing communications: to send you promotional offers, bonus notifications and news about fl444 — but only where you have consented to receive such communications. You may withdraw your marketing consent at any time by contacting our support team.

4. Sharing Your Information

Section 4.1

When and With Whom We Share Data

fl444 does not sell, rent or trade your personal data to third parties. We share personal data only in the following limited circumstances, and only to the extent necessary for the stated purpose:

  • Payment processors: we share necessary financial data with bKash, Nagad, Rocket, Upay, Visa, Mastercard and other payment partners solely to process your deposit and withdrawal transactions.
  • Game providers: game studios supplying titles to the fl444 library may receive anonymised session data (such as game ID, bet amounts and outcomes) for RNG audit and fair-play certification purposes. No directly identifying information is transmitted to game providers.
  • Legal and regulatory authorities: we will disclose personal data to competent authorities when required to do so by applicable law, court order, or regulatory requirement — including AML reporting obligations.
  • Service providers acting on our behalf: third-party vendors (such as hosting providers, analytics platforms and customer support software vendors) who process data strictly on our instructions and under confidentiality obligations. They are not permitted to use your data for their own independent purposes.

In the event of a merger, acquisition or restructuring of fl444, your personal data may be transferred to a successor entity as part of that transaction. We will notify registered players in such an event and your rights under this Policy will continue to apply.


5. Cookies and Tracking

Section 5.1

How fl444 Uses Cookies

fl444 uses cookies and similar tracking technologies to operate and improve the Platform. Cookies are small text files stored on your device by your browser. We use the following categories of cookies:

  • Strictly necessary cookies: these are required for the Platform to function. They enable you to log in, maintain your session, and complete transactions. These cookies cannot be disabled without breaking core site functionality.
  • Functional cookies: these remember your preferences (such as language setting and responsible gaming tool choices) so you do not need to re-enter them each session.
  • Analytics cookies: these collect anonymised data about how visitors use the Platform — which pages are visited most, how long sessions last, and which features are used — helping us understand and improve the user experience.

You may manage or delete cookies through your browser settings at any time. Disabling strictly necessary cookies will impair your ability to use the Platform, including the ability to log in to your account. Disabling other cookies will not prevent you from accessing the Platform but may affect your experience.


6. Data Retention

Section 6.1

How Long We Keep Your Data

fl444 retains your personal data only for as long as is necessary for the purposes set out in this Policy and to satisfy our legal and regulatory obligations. In practice, this means that account data and transaction records are retained for a minimum of five (5) years following the closure of your account, in order to comply with AML record-keeping requirements and to resolve any post-closure disputes that may arise.

Where data is held solely on the basis of your consent (for example, marketing communications preferences), we will delete that data promptly upon your withdrawal of consent. Anonymised and aggregated analytics data that cannot be used to identify any individual may be retained indefinitely for the purpose of Platform improvement.


7. Your Rights

Section 7.1

Rights You Hold as a Data Subject

Subject to applicable law, you have the following rights in relation to the personal data we hold about you:

  • Right of access: you may request a copy of the personal data we hold about you at any time.
  • Right of rectification: if any personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct it.
  • Right of erasure: you may request that we delete your personal data in certain circumstances — for example, where the data is no longer necessary for the purpose for which it was collected, subject to our legal retention obligations.
  • Right to restrict processing: you may request that we restrict the processing of your personal data in certain circumstances, for example while the accuracy of the data is being verified.
  • Right to object: where we process your personal data on the basis of our legitimate interests, you have the right to object to that processing at any time.

To exercise any of these rights, please contact our support team via live chat or by emailing [email protected]. We will respond to all verified requests within a reasonable timeframe. Please note that some rights are subject to exemptions under applicable law — for example, we cannot delete data that we are legally required to retain for AML compliance purposes.


8. Data Security

Section 8.1

How We Protect Your Information

fl444 implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, disclosure, alteration and destruction. These measures include 256-bit SSL encryption for all data transmitted between your device and our servers, encrypted storage of sensitive account credentials, strict access controls limiting which staff members may access personal data, and regular security reviews of our systems and infrastructure.

While fl444 takes all reasonable steps to protect your data, no method of electronic transmission or storage is completely secure. In the unlikely event of a data breach that affects your personal data, we will notify you as required by applicable law and take all necessary steps to contain and remediate the breach promptly.


9. Third-Party Links

Section 9.1

External Websites and Services

The fl444 Platform may from time to time contain references to or integrations with third-party services, including game studios and payment processors. fl444 is not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party service you interact with through or in connection with the Platform. This Privacy Policy applies only to data processed directly by fl444.


10. Changes to This Policy

Section 10.1

How We Notify You of Updates

fl444 reserves the right to update this Privacy Policy at any time. When we make material changes, we will revise the "Last updated" date at the top of this page and, where practicable, notify registered players by their registered contact details. Your continued use of the Platform after any such update constitutes your acceptance of the revised Privacy Policy. If you do not agree with any changes, you should discontinue use of the Platform and may request account closure and deletion of your data by contacting our support team.


11. Contact Us

If you have any questions, concerns or requests relating to this Privacy Policy or the way in which fl444 handles your personal data, please contact our support team. We are available via live chat around the clock, every day of the year, and aim to acknowledge all privacy-related enquiries promptly.

You may also reach us by email at [email protected]. Please include your registered username and a brief description of your query so we can assist you as efficiently as possible. fl444 treats all privacy-related correspondence with the highest level of confidentiality.


Questions About Your Privacy?

Our support team is available 24/7 to address any privacy concerns. You can also visit our FAQ for quick answers about your account and data at fl444.